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Senior Product Marketing Manager

Doppel

Doppel

Marketing & Communications, Product
United States · Remote
Posted on Saturday, May 18, 2024

Senior Product Marketing Manager at Doppel

Join the forefront of cybersecurity with Doppel—where innovation meets precision to protect trusted brands from digital threats. We are seeking a Senior Product Marketing Manager to spearhead our product marketing initiatives, crafting unparalleled messaging and positioning that resonates with our target customers. This role is pivotal in accelerating awareness, adoption, and growth of our leading digital risk protection platform.

Key Responsibilities:

  • Messaging & Positioning: Devise compelling messaging that distinctly highlights Doppel's unique value proposition, tailored to our ideal customer profiles.

  • Business Growth: Drive efforts to elevate brand awareness and foster platform adoption, contributing directly to Doppel's market expansion.

  • PMM Strategy: Lead the strategic planning and execution of our product marketing framework to achieve measurable business outcomes.

  • GTM Leadership: Collaborate with cross-functional teams to design and implement effective go-to-market strategies, ensuring alignment with Doppel's business objectives.

  • Content Creation: Generate engaging, insightful content across multiple formats to support marketing campaigns, sales enablement, and customer education.

  • Sales Enablement: Equip the sales and partner ecosystem with indispensable tools and knowledge for a robust sales process, aligned with Doppel’s product and market dynamics.

  • Market and Competitive Intelligence: Be the authority on market trends, customer insights, and competitive analysis to steer Doppel's product strategy and market positioning.

Qualifications:

  • 3 - 5 years of product marketing experience, ideally within the cybersecurity, threat intelligence, or digital risk protection domains.

  • Demonstrable experience in developing marketing strategies that have directly contributed to business growth and brand differentiation.

  • Proven track record of leading cross-functional projects, with the ability to influence and drive outcomes across all levels of the organization.

  • Strong analytical skills with an aptitude for translating market intelligence into actionable insights.

  • Excellent communication and storytelling skills, capable of conveying complex concepts in a clear, concise manner.

  • Ability to thrive in a fast-paced, results-oriented environment.

Why Doppel?

At Doppel, you'll find yourself at the intersection of technology and creativity. Our AI-driven solutions set the benchmark for digital risk protection, scanning millions of digital entities daily across a multitude of platforms. Trusted by brands from dynamic startups to Fortune 500 companies, our platform embodies excellence in cybersecurity defense.

Our culture is built on innovation, collaboration, and a relentless pursuit of protecting digital identities and assets. Join us, and be part of a visionary team dedicated to creating safer digital spaces for businesses around the world.

About us

Doppel is the leading solution in modern digital risk protection for trusted brands. Our state-of-the-art AI scans over 10 million entities daily across the web, dark web, social media, and app stores, offering unparalleled breadth in detecting digital threats, including piracy, counterfeiting, phishing scams, executive impersonators, and more. Seamless integrations with domain registrars, web hosts, browsers, social media platforms, and digital marketplaces power real-time, continuous, and automated protection, making Doppel the best defense for trusted brands, from startups to Fortune 500 companies.