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VP of Marketing

Atlys

Atlys

Marketing & Communications
Delhi, India
Posted on Wednesday, April 24, 2024
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VP of Marketing

Location
Delhi
Experience
12+ Years
Status
Open
Team
Marketing

Job Description

We're seeking a Head of Marketing to spearhead our growth strategy and propel our consumer brand to new heights. You'll be responsible for crafting a compelling brand narrative, acquiring and retaining loyal customers, and fostering a data-driven marketing culture.
Roles and Responsibilities:
Brand Strategy:
Developing a clear brand vision, mission, and value proposition that resonates deeply with our target audience.
Building and nurturing strong brand affinity and loyalty.
Overseeing brand positioning and messaging across all channels.
Growth Marketing:
Implementing data-driven strategies to acquire new customers and optimize customer acquisition costs.
Executing effective lead generation campaigns across various channels.
Identifying and capitalizing on new market opportunities.
Cross-Functional Leadership:
Leading a high-performing marketing team with expertise in social media (organic & paid), content marketing, public relations, and creative development.
Fostering seamless collaboration across marketing, product, sales, and other departments.
Effectively managing resources and budgets to maximize return on investment (ROI).
Experience and Skills you MUST have:
12+ years of experience building successful B2C/consumer brands.
Proven ability to develop and execute comprehensive marketing strategies that drive business results.
Deep understanding of consumer behavior and marketing best practices.
Expertise in social media marketing (organic and paid), content marketing, and public relations.
Strong data analysis skills and the ability to translate insights into actionable marketing strategies.
Demonstrated leadership skills with the ability to motivate, inspire, and build a high-performing team.
Excellent communication and interpersonal skills to collaborate effectively with cross-functional teams.
Creative flair with a passion for developing engaging brand narratives and content.
Growth mindset with a relentless pursuit of innovation and optimization.

✌️ Sounds like a fit - How to Apply?

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Email us at [email protected]